Talking to people, they cannot really get why I would want to get something like a Universal Income Cooperative off the ground. Listening to them for so long I'm struggling to get it myself, I forget why I wanted to do it in the first place.

But every now and then, I start reading something and I remember. Everywhere there are places where the profit motive, just isn't the best way to ensure human flourishing and indeed is having the opposite effect, and leads to human suffering.

I was reminded of this in the opening chapters of How Not to Die by Michael Greger where he reminds us of the profit motive in treating illness: that there is no money in advising people to live and eat healthy, only in selling them treatments and pills.

I read this, and my head races, "This is something Universal Basic Income could fix!" If not to change incentives for doctors, then to get more campaigners on the ground pushing this message.

So, here are all the texts that I should be reading, and rereading, to keep me excited about developing a Universal Income Cooperative.

Bullshit Jobs by David Graeber
Industry: Labour

Utopia for Realists by Rutger Bregman
Industry: Economics

How Not to Die by Micheal Greger
Industry: Health and Medicine

Humankind by Rutger Bregman
Industry: Media and Policy