Entrepreneurship is sick. Amongst other things, the victim of the tech frat culture. A seclusive and clannish club that has been perpetuating an artificial language for quite a while. A place where most of the terminology is smug and self-assured, usually being totally out of touch with the limits of what one actually did, knows, and can do.

Some examples? Unicorpse, Growth Hacking, Hockey Stick, Move fast and break things, Honey Pot, Make Hay, Dragon, Cliff, Aquire-Hire, Disruption, Sweat Equity, Burning Platform along with the less honorable Swim Lane, Drinking the Kool-Aid, Microdosing, Shadowban, Move the Needle, Open the Kimono, Tiger Teams, Punch a Puppy, etc.

Don't understand this gibberish? That's the whole point; it's exclusive, which is why entrepreneurship is ailing.

This vocabulary reminds me of playground antics, to try and make you part of an imaginative aristocracy and feel invulnerable only to discover, over time, that you were just like everyone else. These antics also represent a perpetual resentment towards anyone that does not resemble your crowd yet it simultaneously defines your troupe's longevity.

I wonder if tomorrow might be the beginning of some new entrepreneurship terminology impelled by an economic post-COVID rebirth. Embryo (vs start-up), genesis (vs seed), prospector (vs founder), promoter (vs accelerator), and sponsor (vs VC)?

Just words? No, they have meanings as vocabulary is supposed to. Entrepreneurship needs a purpose if it's to continue to propel innovation, diversity, and sustainable prosperity.

Let's do this.