Andy Nicolaides

March 4, 2021

When To Press The Button

Hey, World 👋

I’m starting to think that I enjoy the technology of blogging more than I do the actual blogging. My latest blog iteration is hosted on When I first started writing there I was posting regularly and enjoying myself. The enthusiasm started to dwindle, but a switch to a new service, namely Ghost, reignited my passion and enjoyment, and my posting frequency skyrocketed.

Now, with the introduction of HEY World I can already tell I’m going to go through another spurt of posts and I’m pretty excited about it. It’s obviously just a state of mind, but I do feel a bit more freedom with this method of posting than I do with I can’t really put my finger on why, however.

One thing I did notice, however, when browsing the app was this big button:


Namely, ‘Email it to my X subscriber’. Minuscule number of subscribers aside, this adds a whole new dimension to any imposter syndrome I may have. Any old blog post is good enough to post into the ether, but is any old post good enough to bother people that have trusted me enough to allow me into their inbox? I know, I know, this is a bit over the top, and it’s just like any other newsletter, but is it?

I’m subscribed to quite a few excellent newsletters, and I can highly recommend the following, to name just a few:

The list goes on and on. Everyone of these, and the others I follow, have things in common. They are well researched, well written, and incredibly thoughtful. They are never any old post that’s pushed out into the ether. The authors of these newsletters have put a lot of thought and effort into each post. They seem to understand that pushing something into someone’s inbox, whether they invite it or not, is altogether a different story to just posting something to your RSS fees and hoping someone reads it.

With all this in mind, I’m not starting to contemplate just how much I’ll post just to the blog, and how many I’ll post and also send out to my subscribers, should this list ever grow.

If you’re reading this, what’re your thoughts on this? How open is your inbox to receiving posts from me in particular? Should I reserve the privilege of pushing to your inbox only for special / feature posts? Reply to this, if you see it, and let me know!