Running a Shopify store means you are probably competing with a lot of other stores selling similar stuff. Reviews help you stand out. They are social proof that real humans bought from you and did not regret it.

Google reviews specifically are useful because they carry weight. People trust Google. If you have solid reviews on your Google Business Profile, showing them on your Shopify store makes sense.

Shopify has an app for everything, and Google reviews are no exception.

Head to the Shopify App Store and search for "Google reviews." You will find options like Opinew, Judge.me, and others that pull in your Google reviews alongside product reviews.

The setup is usually straightforward:

1. Install the app

2. Connect your Google Business Profile (you will need your Place ID)

3. Choose where reviews should appear

4. Customize the look to match your store

Most apps offer a free tier with basic features. The paid tiers add things like review request emails, photo reviews, and more display options.

Here is what to look for:

Does it cache reviews? Apps that fetch from Google every time someone loads your page will slow things down. Caching is better.

Does it look good on mobile? Most Shopify traffic is mobile. If the reviews widget looks janky on a phone, skip it.

Does it let you respond to reviews? Some apps include this. Nice to have, but not essential.

Is it actively maintained? Check when the app was last updated. An app abandoned two years ago will eventually break.

This is where most store owners get stuck. They install a pretty widget, realize they only have seven reviews, and wonder why it is not moving the needle.

The display is the easy part. The hard part is building a system to consistently collect reviews from happy customers.

For physical locations and local businesses, ReviewCow solves this by making review collection part of the customer experience. If you have a brick-and-mortar presence alongside your Shopify store, it is worth looking at.

For online-only stores, you need to nail the post-purchase email sequence. Ask for reviews at the right time. Make it easy. And do not be annoying about it.

Homepage: A small section showing your star rating and recent reviews builds immediate trust.

Product pages: If you are pulling in product-specific reviews (from Google Shopping or other platforms), show them right below the product description.

Footer: A persistent display of your overall rating works well here.

Do not go overboard. One well-placed review widget is better than reviews plastered everywhere. It starts looking desperate.