Ethan Bull

April 6, 2021

Thinking about -or already are- running a business?

We've been running our business, ProAssisting -a remote executive assistant service company-, for over two and a half years now AND BOY do I wish we had the three below resources back when we were starting out.

One is a video and two are bloggers/podcasters/entrepreneurs that anyone running a business -or thinking about taking that leap- should watch and read. Here we go:

  1. THIS YouTube video is a talk by Jason Cohen, Founder of WP Engine. WP Engine provides hosting services for WordPress websites. Jason methodically goes through his thought process for evaluating business ideas, what he feels you should stay away from and what he thinks you should focus on. At an hour long, this is a great video to watch when you're working out or even just listen to it (don't watch) on a long drive.
  2. Next, do yourself a favor and sign up for Joe Procopio's email newsletter. The amount of free advice that Joe freely provides through just his email newsletter is staggering. I've been reading Joe for a couple years now and his advice on "expert 2-sided marketplaces" is right up our alley for ProAssisting.
  3. Lastly, someone who I stumbled upon recently and have been devouring his podcasts since is Nick Huber from The Sweaty Startup . His whole site has a ton of great information however his podcasts are great evergreen content that you can load up on. Something that he mentions a lot is how most of the "rich and successful" people he knows are the ones who have taken the less sexy path of taking a service based business (cutting grass, being a painter, plumber, electrician, dry waller, bug exterminator, etc. - there's a long list on his website of these kinds of businesses) and using technology to systematize and  scale up to a large and very successful business venture. He also has moved into real estate and provides very detailed knowledge on how he views real estate, when you should thinking about getting in -this is about how much money you should have to invest-, and truly get passive income.

All three should keep your content list full if you have an interest around business, start-ups and being your own boss. Enjoy.

If you have anything on your end that may be of interest to me, please EMAIL ME HERE.