David Senra

April 14, 2022

Jay Z: Decoded

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My top 10 highlights from the book:

1. Even back then I thought I was the best.

2. I would practice from the time I woke in the morning until I went to sleep.

3.  I'm not gonna say that I thought I could get rich from rap, but I could clearly see that it was gonna get bigger before it went away. Way bigger.

4. I believe you can speak things into existence. 

5. If you got the heart and the brains you can move up quickly. There's no way to quantify all of this on a spreadsheet, but it's the dream of being the exception.

6. I love sharp people. Nothing makes me like someone more than intelligence.

7. I have always used visualization the way athletes do, to conjure reality.

8. In the end it came down to having a great product and the hustle to move it.

9. Every hustler knows the value of a feint. It keeps you one step ahead of whoever's listening in.

10. I wanted money and excitement and loved the idea of cutting myself loose from the rules and low ceilings of the straight world.

About David Senra

Learn from history's greatest founders. Every week I read a biography of an entrepreneur and tell you what I learned on Founders podcast