Gary Mintchell

August 22, 2025

Technology Alternatives

Technology Alternatives

I have written about alternative technologies several times over the past 20 years. I’ve speculated about the power of Raspberry Pi for various control projects. Open source and standards-based programming tools. Some projects have become public using alternatives to big-name tools.

Can a company switch to different technologies?

David Heinemeier Hansson, co-founder and Chief Technology Officer of 37 Signals, explained a major change at the company moving from Apple-technology-based software development to a Linux-based one.

37 Signals developed the popular collaborative work tool Basecamp. Also the email client I use, HEY. Heinemeier Hansson co-wrote with partner Jason Fried the books Remote: Office Not Required, It Doesn’t Have To Be Crazy At Work, and Rework.

When the company released HEY, Apple gave them a lot of App Store grief. 37 Signals had been an almost exclusive Apple shop. The fallout from the hassle Apple gave them caused Heinemeier Hansson disenchantment with Apple. He immediately switched from iPhone to Android. Found out he didn’t lose anything in the transition. Then he explored Linux on the desktop. He didn’t think that would ever work, but he found a way around.

I should mention that he is a major force behind the programming language and IDE Ruby on Rails. He began this journey with Ubundu and Omakub on a less complex computer than the Mac. He then worked on his own open source Linux distribution called Omarchy with Hybrland windowing built on the Arch Linux distribution.

This worked so well for his own development work that he is transitioning all the company’s software development work to that platform.

Can you develop with new technologies?

Yes, if you have the talent and will to change.

Gary

About Gary Mintchell

Student, thinker, writer, Gary is an experienced technology and media executive. He also is an accomplished advisor, coach, consultant.