I finished reading The Practice today. It was one of the best books I've ever read. And a great follow-on to The War of Art.

But before I can tell you why it's so good, I have to make a confession. I used to dislike its author, Seth Godin. Years ago I bought one of his books and started listening to his podcast. I wanted to like him. But I felt like everything he was saying was "marketing speak" or fluff. Turns out he wasn't the problem, I was (big surprise there). The things he was saying then, and what he says now are real. The problem was I wasn't willing to act on them, so I wrote him off. But I've (hopefully) matured. I now realize that there aren't any secrets to success. The only secret is to show up every day and do the work.

That is the entire message of the book, show up, do the work, share it, and do it again. Now that I get that this is the formula, this book makes sense to me. I've never dog-eared a book like I did this one, there's a lot I need to revisit.

The end of the book is framed as the beginning. It's the end of the book but it's the beginning of the practice. The beginning of showing up every day and shipping every day.

No matter what you are passionate about, go practice. Give yourself to it daily. You'll definitely change your life. And you may change some others' lives as well. As the book puts it, "go make a ruckus!"