Hunter Wilson

June 27, 2025

the unglamorous but essential middle

The middle gets no applause.

Starting gets celebration. "Congratulations on the new venture!"
Finishing gets recognition. "Amazing what you've accomplished!"

But the middle? The middle is where you show up on Tuesday when nobody's watching. When the initial excitement has faded and the finish line isn't visible yet.

The middle is where most people quit.


The Psychology of the Middle

Here's what happens in the middle: You lose the drug of novelty and you haven't yet felt the dopamine of completion.

You're running on discipline instead of momentum. Progress feels slow. Doubts creep in. The voice that whispers "Maybe this isn't worth it" gets louder.

The middle is where your true character reveals itself.

Anyone can start when they're excited. Anyone can finish when they can see the end. But only some people can persist when progress is invisible and the path feels endless.


What the Middle Actually Teaches You

The middle isn't just about getting through—it's about becoming someone who can handle what comes next.

  • It teaches you that consistency beats intensity. The small daily actions compound into something significant, even when you can't see it happening.
  • It teaches you that your feelings aren't facts. You can feel stuck while actually making progress. You can feel like quitting while being closer than ever to a breakthrough.
  • It teaches you that showing up is a skill. The ability to do the work when you don't feel like it is what separates professionals from amateurs.


The Truth About the Middle

Here's what successful people know that others don't: The middle is where the actual work happens.

The beginning is just intention. The end is just result. But the middle?
The middle is where intention transforms into results through consistent action.

Most people think success happens at the finish line. But success actually happens in the thousands of small moments when you choose to keep going despite having every reason to quit.


Your Next Move

Whatever you're in the middle of right now—that project, that goal, that transformation—keep going.

The middle isn't a problem to solve. It's a test to pass.
And every day you show up, you're passing it.

What are you in the middle of that deserves your persistence?

About Hunter Wilson

Hey! I'm Hunter, the Co-Founder and CEO of Ready Set Grow and Done Well.
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