If I had to come up with a personal brand name, it would be "Lapidarius."

Lapidarius is a latin word meaning "stonecutter;" however, it's a word derived from this one, "lapidary," that would more accurately describe the two facets of the Lapidarius brand: conciseness and craftsmanship. 

Conciseness signifies efficiency. If there's one thing I hate, it's wasting my time. To that end, if I produce anything that wastes your time, I've wasted my own time. 

Craftsmanship concerns the process of addition via subtraction; a skilled lapidarius is one who creates an exceptional product by cutting away what isn't exceptional. Every product released under the Lapidarius name would undergo the same lapidary process.

The products to be expected from this brand would be of the written and coded variety: the former for your consumption and the latter for your use.

If you want a taste of what the latter products could be, I invite you to check out my Gumroad page, where I'm in the process of publishing Airtable-base prototypes of the kinds of apps I would love to develop.