Since going freelance, I created an email address: "contact@developpeur-freelance.io", looks professional, on a custom domain and all that... 💼

But young Ludo from 2020, there were a few things he didn't know back then.

In 1-to-1 discussions, on WhatsApp for example, people would sometimes ask me "what's your email so I can forward this to you?". 📱

So I'd give them contact@developpeur-freelance.io...

In 2020, when Hey came out in beta, I was lucky enough to get beta access, and I managed to get the address ludo@hey.com (the big geek in me loves the idea of having ludo at hey .com ...). 🤓

I tested the service but it wasn't really useful to me at the time, so I cancelled the subscription and emails sent to ludo@hey.com were forwarded to another address (no lock-in).

Then, as I mentioned earlier, before I used the contact... email in 1-to-1, and every time they'd ask me again, "what's your email again?". 🤔

Realizing this, I think to myself "ludo@hey.com" requires no mental effort to remember, right? A three-letter .com domain name, and my nickname to the left of the @...

Interesting, let's do an experiment... 🧪

Now, on WhatsApp I give ludo@hey.com as my email and not contact... anymore

Bingo, 100% of the people I've given it to NEVER ask me for my email again 😛

I have to say that for the past few months I've been nurturing an obsession, based on certain experiences.

Complexity, in the end, pisses everyone off... 😤 In one of my recent posts I talked about deploying applications to production where it's become complete nonsense.

(The memory of taking a full day to deploy a SIMPLE security patch will haunt me forever I think.)

This summer, I had the chance to talk with a lot of people, future clients for projects with bigger or smaller budgets, and one realization came up... 💡

I really need to be able to do more with less, but the thing is, in tech, we're really going in the opposite direction... 🙄

So this summer I developed a lot of things, you've probably seen them go by, with lots of different technologies:

With generative AI, it's really fast to understand the concepts of a stack...

And... after testing all of this, I think I've really found the technical stack that allows me to compress all this unnecessary complexity. 🎯

We'll talk about it in the next release 🙂

Actually, that's my thing, destroying this FUCKING complexity.