Seepje has hit an incredible milestone, but maybe you've never heard of them.... let me tell you more.
Have you ever stopped to think about the environmental impact of your laundry detergent? From the plastic packaging to the chemicals, and micro plastics that go down the drain, it's not the most eco-friendly product in your home. That's where Seepje (Internationally branded as Soaply) comes in.
Seepje is a Dutch company that is revolutionizing the laundry detergent and soap industry. Their products are made with natural ingredients, like Sapindus aka Himalayan soap nuts, which grow on trees and have natural cleaning properties.
The company is committed to sustainability in every aspect of their business, from their sourcing practices to their packaging.
The company is committed to sustainability in every aspect of their business, from their sourcing practices to their packaging.
The company was founded in 2013 by Melvin Loggies and Jasper Gabriëlse, who were inspired by a trip to Nepal where they learned about the power of soap nuts. They brought the idea back to the Netherlands and started experimenting with different formulations. Today, Seepje is a thriving business with a mission to make cleaning up the world a little easier.
The company has made significant progress in reducing their environmental impact. Their soap nuts are sourced from Nepal through a fair trade partnership, providing income for local communities. They use recycled and recyclable packaging, and even have a "Refill Club" program where customers can refill their bottles at designated locations to further reduce waste. Seepje also uses renewable energy in their production facilities and is committed to reducing their carbon footprint.
By the way - I'm creating the book and podcast series for people who want their small or medium business to make more profit and better impact. So if you want more of this, please sign up for more at https://sixtyminutestoimpact.xyz
By the way - I'm creating the book and podcast series for people who want their small or medium business to make more profit and better impact. So if you want more of this, please sign up for more at https://sixtyminutestoimpact.xyz
Seepje's impact goes beyond just their environmental efforts. The company is also committed to social impact, with a focus on empowering women. They partner with an organisation in Nepal to provide training and employment opportunities for women. They also support a number of other social and environmental initiatives and reforestation projects.
Seepje's positive impact has not gone unnoticed. The company has won several awards, including the Dutch Sustainability Award and the Fairtrade Award, and most recently has been awarded the Zero Plastic Inside certification from the Plastic Soup Foundation, marking another important milestone in their sustainability efforts. This certifies that all of their products, including their detergent as well as the packaging, are completely free of microplastics, making them the first detergent (company) to receive this recognition. Source.
In a world where businesses often prioritise profit over people and planet, Seepje is a refreshing example of a company that is doing things differently. They are proof that sustainability and profitability can go hand in hand. So next time you do your laundry, consider making the switch to Seepje and help clean up the world, one load at a time.
❤️ Hat tip to my friend and fellow ambassador for impact Elles for alerting me to their recent award, and proofreading this article.
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