New games are fun to play, but are they really fun from the start ?

Remember, playing CATAN for the first time. How many rules did we go through before we could play the game and experience the "Aha!" moment?

Of course, we all had friends by our side, raving about the game, helped us get through the information overload. And finally we got to the Aha moment.

But unfortunately, when we experience SaaS products for the first time, we do not enjoy that kind of enthusiasm in the room.

Similarly, Imagine, teaching the game of chess to a kid. Nearly everyone of us will start by explaining the rules regarding pawn, king, queen and other members. Trying to get the foundational theory out of the way. What if there is a way to teach what a pawn can do, and make them play with only pawn. Tell them how can King can move, and play with two kings on the board. It will help in delivering those Aha moments and keep the kid engaged.

In SaaS, the first aha moment creates appetite to continue to reach the next aha moment. If you can make them do a step, show the micro value, and then again and again. You are carving a path to your complete value via these episodes of micro value. Great SaaS products offer value dropping across the journey of a product like a page-turning novel.

I am currently going through SaaS products first-time experience to understand their Aha moments. If you have come across a product that you had you for the first time, pls comment below, I will share a deep dive into their first-time experience.