Jason Fried

April 24, 2021

I bought a sauna

I bought a sauna.

Which one doesn't matter. I barely know. I don't even care.

Model number? I couldn't tell you. Maker? I'd pronounce it wrong.

I just know it goes up to about 184 degrees Fahrenheit.

I bought a sauna on a second-hand recommendation from someone I don't know, but do respect.

I bought a sauna sight unseen, heat unfelt.

I'd never even sauna'd before.

I didn't scour the web for reviews. I didn't devour YouTubes. I just bought the fucking thing.

And I love it.

Feels great, works great. That's the point, right?

Are there better ones? There must be. Worse? Undoubtably.

It doesn't matter. This one works for me.

Did I comparison shop? Nope. Ask around? Nada.

There's no buyer's remorse when you just don't care to know.

I buy almond butter carelessly. Same with this sauna.

Did I get ripped off? Doubt it, but don't know. Could have, but don't care.

I bought a sauna. I just bought it. That's it.

And this is how I'm buying things from now on.

About Jason Fried

Hey! I'm Jason, the Co-Founder and CEO at 37signals, makers of Basecamp and HEY. Subscribe below to follow my thinking on business, design, product development, and whatever else is on my mind. Thanks for visiting, thanks for reading.