Klark Brown

August 18, 2025

Marker 22: Create an Island of Excellence

Your competitors can stay messy. Your corner of the world doesn’t have to.


You Don’t Need to Save the Whole System

Let the industry stay reactive.
Let your competitors cut corners.
Let the volume-obsessed firms chase every lead like it’s oxygen.

You?
You build something different.

You build an island.



What the Island Looks Like

  • Clean processes

  • Clear values

  • Strong culture

  • Tight communication

  • Clients that refer

  • Teams that stay

It’s not perfect.
But it’s intentional.
And you feel it when it happens.

Excellence Is Contagious, But It Starts at the Top

You won’t attract the right people until you build the right space.
And you won’t keep them unless your standards are consistent, even on the hard days.

This is about alignment, not applause.

Want more?
This is Marker 22 of 41 from 41 Markers. Want a copy of your own? Go here: https://books.by/restoration-advisers-books/41-markers
[Subscribe here] to get Marker 23: They’re Not a Team If They Don’t Eat Together.


Build the island. Then raise the flag.

—Klark




 
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About Klark Brown

I spend a larger amount of my time than I should doing my small part improving this industry. I give people ideas and inspiration. Why? Because the momentum of 12,000 people working towards one thing is stronger than 1 person.

In exchange I ask that if you would like to get experienced and successful help from people who have DONE it, you reach out to us. We love what we do, and you will to. 

If you are a Restoprenuer™️ and want a guide (think Yoda to Skywalker) to help, thats what we do. www.restorationadvisers.com or simply reply to this email.