Klark Brown

May 27, 2025

We’re living in the era of funnelization

Every hello is a setup. 
Every handshake is bait for automation.

I booked a call yesterday with a coach who came highly recommended. 
Before I could blink, I was getting emails thanking me for meeting at an event I had never stepped foot in.

One click. And I’m in the machine.

It works. Until it doesn’t. 
This wasn’t a connection. 
It was choreography. 
Soulless. 
Templated. Pre-chewed.

And it made me stop cold.

Am I doing this?  

Turning real conversations into prettier pipelines? Automating something that was never meant to be scaled?

Yeah. Probably.

But here’s the harder truth. We didn’t just fall into this.
We built it. 
We begged for faster. For shortcuts. 
We read all the “10x your pipeline” playbooks and turned ‘em into gospel.

Then we did something worse.
We became it.

We claim we “don’t have time.” Can’t read anything longer than 8 seconds.
Like, attention is some rodeo bull we can't ride.

The way I approach that gravitational pull is by designing an intentional calendar that affords me AMPLE time to consume what helps me and what helps others. 

I kick times ass. 
I own it, rather than it owning me. 

I also delegate. 
Not get rid of tasks and responsibilities, but ensure that I am spending as much time as possible, doing what I do best....and what I feel great about doing.

We’ve trained our brains to scroll past anything that makes us feel. 
Call it ADD. Call it ADHD if you want. 
Half the time, it’s just a bad habit wearing a lab coat.

We want real connection. 
But we run it through filters, funnels, and follow-ups that sound like they were written by a toaster.

So I hit pause. And I started ripping through our own systems, auditing every auto-send and faux-personalized line to see where we lost the plot.

Not because I hate marketing. But because I remember how it felt to give a damn.

This isn’t a marketing stance. It’s a human one.

It’s why I wrote 41 Markers. Not to generate leads. 
To mark a trail. To remember there’s still a way to connect in a world that’s forgotten how.

Maybe you’re feeling it too. Over-funnelized. Under-connected. Sick of pretending quick = good.

If so, you’re not alone.

Let’s burn the scripts. Keep the signal. And build something deeper.


-K

About Klark Brown

I spend a larger amount of my time than I should doing my small part improving this industry. I give people ideas and inspiration. Why? Because the momentum of 12,000 people working towards one thing is stronger than 1 person.

In exchange I ask that if you would like to get experienced and successful help from people who have DONE it, you reach out to us. We love what we do, and you will to. 

If you are a Restoprenuer™️ and want a guide (think Yoda to Skywalker) to help, thats what we do. www.restorationadvisers.com or simply reply to this email.