Adarsh

February 23, 2025

Community is not a buzzword

I’ve always struggled to articulate why I feel like I don’t operate in the same industry as Cult, Golds Gym,24/7, Anytime Fitness or any other gym that offers memberships to use their space and maybe seek out a coach. 

I’ve tried to articulate why coaching and community are how we are different. Even our distinct outdoor setting and equipment. And it’s true. Even in our 11th year in the current space doing a version of what we did in year 1, people call us a new concept. 

But those things do not paint the complete picture. 

The post below fleshes out a different perspective. 

It is challenging as adults to make friends. To find people who you can let your guard down with. And create memories with. And find common ground with. Gunnar Peterson even named his gym Common Ground. 

I’ve always known that the terrific equipment and perfect programming fades into the background as things that are nice but you don’t care as much about the moment you start training. 

What begins to matter is folks celebrating you just being there. And being able to be around you. Enjoy your wins. Joke around with friends even as you have a MEH day. And on your bad days, watching someone do well can actually help you power through your dreary routine. 

But above all else, being able to be in a place with other adults where everyone comes in with an open mind just looking to do something constructive for themselves. And no set agenda, shared values, aiming to proselytise others or seek validation. 

Just being around people, knowing you are doing something meaningful and having a good time. It was always that simple. And finding that is so hard.

About Adarsh


- I run a strength and conditioning facility in Chennai, India
- I work with my clients to make training and eating for better body composition a part of everyday life
- I coach online and in-person
- I design and manufacture strength training equipment for use in our strength training facility