Sam Radford

March 2, 2022

What would I tell my best friend to do?

We’re all faced with decisions every day—some trivial, some vital. 

When it comes to the big ones though, we often end up paralysed by indecision.

We don’t know what to do. 

Daniel Pink addresses this in his latest ‘Pinkcast’ and offers a suggestion that makes so much sense.

When struggling with a decision, Pink says we should ask ourselves this:

What would I tell my best friend to do?

A simple question, but it’s not hard to see why this works.

As Pink says, ‘human beings are problem solvers, but we tend to stink at solving our own problems’.

When it comes to our own decisions, we’re too close to it; too immersed in the detail; too caught up in our emotions around the choice.

Asking ourselves this question enables us to zoom out, see the bigger picture. 

The next time I’m faced with a choice or a key decision, I’m definitely going to use this!


Got some thoughts on this? I’d love to hear from you—do hit reply or drop me a note.

@samradford |

About Sam Radford

Husband, father, lover of books, writer, tech geek, sports fan, and pragmatic idealist from Sheffield, England.