Simon Kubica

February 19, 2025

Introducing Index

It’s official – after two years in stealth, we’re announcing Index: the new planning tool for Product Managers on Linear.

At Atlassian, I spent five years in product, building for millions of users at thousands of companies.

Ultimately, the line between success and failure came down to choosing the right projects, and setting the right direction.

But I didn’t have the tools – I was stuck in issue trackers, or juggling spreadsheets and whiteboards. Why is planning so hard?

Product leaders deserve a modern experience for product planning and discovery. Something powerful, flexible, and integrated with the latest tools.

That’s why we built Index, the new standard for Product Management:

1. Every layout at your fingertips

Breeze through planning with a whiteboard, table, roadmap, or board available every step of the way. One place to go, infinite flexibility, and context on your projects carried throughout.

2. Built for B2B Product Management

Natively connect to your customer context, leveraging their requests, insights, and feedback all in one place. Index connects to Hubspot, Intercom, Dovetail, Attio, Gong, and more – so you can back up your vision with customer evidence.

3. The ultimate Linear Product Management companion

To build a true companion to Linear for PMs, we knew we had to raise the bar. Interactions are instant, every layout is collaborative, and it fits Linear like a glove with native sync.

Best of all – we're live today, and you can pre-order now.

Watch the demo 👇

Introducing Index (presented by Simon Kubica)

About Simon Kubica

Hey! I'm Simon Kubica, Aussie entrepreneur and co-founder / CEO of the Index app, built for Linear Product Management and featured in Forbes.

I was previously at Atlassian where I worked on Jira, Incident Management, as well as new products and platforms.