Simon Kubica

October 30, 2025

Meet Alloy · AI Prototyping for Product Managers

Prototypes that look exactly like your product
Meet Alloy, the AI prototyping tool that recreates your real UI, and looks exactly like your product.

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Why teams switch to Alloy

  • One-click capture your product from the browser 
  • Chat to build: describe a feature and create a working prototype in minutes
  • Share instantly with stakeholders and customers
  • Works with all your tools: 30+ PM integrations including Linear, Notion, and Jira Product Discovery

Built by product leaders, for product leaders
I’m Simon Kubica, co-founder & CEO. I built Alloy with Christian Iacullo. After tours at Canva and Atlassian, we decided to start Alloy to hand PMs a new superpower: shipping clarity, not slides.

We watched “AI app builders” miss the mark—great at speed, bad at fidelity. Stakeholders saw off-brand screens and tuned out. So we flipped the script: start from your real product, then let AI extend it.

What's unlocked

  • Prototypes that match your design system out of the box
  • 3–5× more detail when you begin from your existing product
  • No more apologizing for the look and feel in demos

The fastest growing AI prototyping tool of 2025
Adoption has been fast across leading companies:

  • 42% of the Forbes Cloud 100
  • 17% of the Fortune 500
  • Expanding use at Harvey, HubSpot, Canva, SeatGeek, Linktree, and thousands more

Get started in 30 seconds

  1. Install the Alloy browser extension
  2. Capture your product from the page you’re viewing
  3. Drop in your idea or PRD 

We built Alloy so your prototypes can look exactly like the real thing. Try it for free today, and let me know what you think!

Get started

About Simon Kubica

Hey! I'm Simon Kubica, Aussie entrepreneur and co-founder / CEO of Alloy, the AI Prototyping tool for Product Managers, featured in Forbes.

I was previously at Atlassian where I worked on Jira, Incident Management, as well as new products and platforms.