Koichi Hirano

December 5, 2024

Ryan Singer on Breadboarding

https://www.youtube.com/watch?v=PU30bHF-rlI If you are a product professional, the above talk by Ryan Singer is an important one to watch. In his 30-minute talk, he presents an overview of a product design technique called Breadboarding. Breadboarding is a powerful technique for sketching out a product or a feature, centered around J. ...
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September 21, 2024

Challenge is Opportunity

A challenge can be an opportunity. While this statement seems obvious at first glance, I’ve come to realize that it’s really hard to embrace both in a personal life and in the business world. Below, I will explain why it is hard, and how to overcome the habit of unconsciously neglecting challenges. We face many challenges of many kinds...
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April 15, 2023

I-am-so-beautiful Syndrome in Product Development

As a software developer, I used to think “This new library (or pattern/architecture/framework) is so cool. Let’s try that at work.” And tried to fit that stuff to the system I was working on. “It’s cool because the solution is cool. I am cool because it’s cool.” More often than not, this kind of solution-first approach ends up adding s...
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April 15, 2023

Thought on Being a Professional

Some of you are people pleasers. A survey shows about 50% of Americans identify themselves as people pleasers. Truth to be told, I am one of them. And in my early days, I was a people pleaser to a problematic extent. My people pleasing behaviors were not helping me develop my own values. It was not good. Some decades passed. I am now i...
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May 7, 2022

We are free to skate

In the commencement address at Stanford University in 2005, Steve Jobs said, “I have looked in the mirror every morning and asked myself: “If today were the last day of my life, would I want to do what I am about to do today?” And whenever the answer has been “No” for too many days in a row, I know I need to change something.” Many of ...
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