Jodie Cook

January 20, 2022

Five questions to truly know yourself

Once you know yourself, everything changes. You have more confidence. You are happier in your own skin. You cannot be side-tracked or feel shiny object syndrome or FOMO. You cannot be confused or sad. Once you know yourself, the rest is obvious. You know what you’re here to do. Knowing yourself really matters. Here are five questions t...
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January 17, 2022

Observations of truly happy people

1. They see the best in others Happy people don’t put people down. Happy people don’t hate. They give the benefit of the doubt and they look for the good in whoever they meet. You won’t catch them gossiping or hating on anyone. 2. They know who they are Happy people aren’t trying to impress everyone else because they are indifferent to...
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January 13, 2022

Twenty lessons learned writing twenty books

Since 2013 I’ve written (and co-written) twenty books including four children’s storybooks, three workbooks, two guided journals and, most recently, one book of morning affirmations. Two have been published, seventeen are self-published, and one will be published in July with Hodder & Stoughton. Here are the twenty lessons I learned wr...
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January 10, 2022

When to celebrate

In 2018 I was in Australia, supporting my friend as she competed in the Gold Coast Commonwealth Games. One day I watched an England badminton player called Raj Ouseph play a men’s singles match against a Singaporean. The rules of badminton state that you must win by two clear points in a close set. During the match Raj faced four match...
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January 6, 2022

How to set goals and achieve them

Set a goal and write it down. Then stare at it. Imagine yourself achieving it. Imagine what you have written down being your reality. Assess how you feel. If a goal is worthwhile it will fill you with excitement. You’ll feel it in your whole being and you’ll be raring to get started. If it fills you with anything less, you’re probably ...
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January 3, 2022

This year’s mantra

The word mantra has two Sanskrit roots. 'Manas' meaning ‘mind’ and 'tra' meaning ‘tool’. A mantra is a tool of thought. At the start of each year I choose a mantra. This mantra will sum up the year and underpin what I do. In 2018 it was: If you’re going through hell, keep going. Told to me by a friend, I think this is a Churchill quote...
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December 30, 2021

My top 5 business-changing decisions

1. Finding a millionaire mentor This mentor helped me think bigger and in better ways. He saw things differently. He could differentiate true opportunities from distractions in disguise and I learned so much from every chat. 2. Joining a mastermind group Weekly meetings, with purpose and structure, with four other entrepreneurs traveli...
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December 27, 2021

I might not get this chance again

My favourite athlete is New Zealand rugby player Beauden Barrett. He started playing for the All Blacks in 2012 and has won the World Rugby Player of the Year award twice. When asked about how it feels to be selected for the national team, Beauden said that he never says no to an offer of playing for the All Blacks. He explained that h...
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December 23, 2021

We all want the same things

I have joined a new gym and it’s busy. Full of people. Every machine is taken, there’s kit everywhere and a queue for the squat rack. The first few visits filled me with dread. Everyone annoyed me. I was frustrated having to wait around for equipment. People took ages doing their sets and they played on their phones for too long in bet...
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December 20, 2021

Make your vocation your vacation

Create a life you don’t need to take a holiday from. There are many unhealthy cultures that permeate business advice, but the most widely-accepted is, in my opinion, actually the worst. Grinding and hustling all year except for a handful of “well-earned” breaks, including Christmas, is practised and recommended by entrepreneurs and bus...
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